This summer, Hunter PR drove mass awareness for the national launch of Amazon’s Treasure Truck, a new way to shop for must-have products. Treasure Truck first hit the streets of Atlanta, Chicago, Dallas, Houston, and Los Angeles and will expand to additional cities across the U.S. Treasure hunters can text “truck” to 24193 to sign up to be among the first to find out #WhatsOnTheTruck.
Hunter PR helped client, TripAdvisor Attractions and Kristian Nairn from Game of Thrones, recreate the “Hold The Door” scene for unsuspecting tour goers on TripAdvisor’s #1 Game of Thrones tour in Northern Ireland.
In celebration of National Barbecue Month and the launch of Smithfield’s “Get Grilling America” campaign, Hunter PR helped Smithfield set the first-ever GUINNESS WORLD RECORDS™ title for the Largest Grilling Lesson on April 27th at Arrowhead Stadium, where World Champion pitmaster, Chris Lilly, and grillmaster, Kevin Kolman, shared tips and tricks for award-winning BBQ. -- photo credit: Colin E. Braley/AP Images for Smithfield
Hunter Public Relations brought the Black Diamond Lounge to the Kentucky Derby on behalf of Beautyrest Brand and Mattress Firm to promote the Beautyrest Black Hybrid and Beautyrest Black Hybrid Plus mattresses.
Hunter PR and Don Julio were on site at Governors Ball Festival presenting Agave and EEEEEATS, a private national event series with The Infatuation. The Don Julio Airstream Speakeasy, a 1967 vintage Airstream that has been completely retrofitted into a mobile, craft cocktail bar, was on site in an exclusive Freeloaders Lounge offering VIP tasting and specialty cocktails.
Multi-Platinum Latin Urban Pop Artist Nacho practices his “flairing” skills at Casa Buchanan’s which celebrated the greatness of Latin music during Latin Billboard week. Trade industry influencers, media, and talent enjoyed the multi- sensory pop-up experience featuring world-class cocktails, music, and entertainment at the prestigious
Faena Forum in Miami Beach.
Bethenny Frankel celebrates the launch of Skinnygirl Market Fresh Deli, her new line of all-natural lunchmeat in NYC.
Instagram’s hottest pupfluencers celebrate National Pet Month on the Scotch-Brite Cuddle Couch in NYC’s Central Park to show that pets are #WorthTheMess—no matter how much they shed!
During the biggest festival in the desert, the Batiste Dry Shampoo Styling Studio offered custom styles and product samples to women at The Neon Carnival. From celebrities to influencers to media and consumers, guests enjoyed a quick hair refresh so they could move from stage to stage and party to party without missing a beat.
Media and social influencers tackle their own wall overhauls at Wall to Wall: A 3M DIY Experience. In a space designed to highlight product innovations, guests learn how to easily take their spaces from start to furnished with 3M construction and home improvement products.
In partnership with America’s Cup, Sperry created its boldest collection yet, the Sperry 7 SEAS. Fashion editors and social influencers were invited to preview the collection by strapping on a new pair of shoes, and boxing gloves, as America’s Cup sailors led a morning workout.
As part of his 2016 New York Fashion Week experience, Alexander Wang featured a chic BIC Lighter accessory case around the necks of the models during his high profile Runway show. Lifestyle editors and influencers took home a custom BIC Lighter from #WANGFEST, the hottest NYFW after party.
Top tier editors and influencers jumped in the pool with Ryan Lochte and PowerBar to celebrate the launch of PowerBar’s Clean Start campaign. As someone in need of his own #CleanStart, Lochte was featured in the digital advertising creative and helped introduce the campaign to media on launch day.
To celebrate the pepper harvest on Avery Island, Louisiana, TABASCO® Brand enlisted local bartenders to serve cocktails including TABASCO® pepper sauces at the annual Harvest Party in London.
To ignite creativity in kids and bring art to urban neighborhoods, Post Pebbles enlisted local artists and Boys & Girls Clubs to paint vibrant murals.
Tom Brady kicks-off the Dream in Black marketing campaign for Beautyrest at a press event at the St. Regis Hotel in New York City.
To launch its new Do. No Harm. campaign, Command Brand from 3M partnered with MC Hammer — the one Hammer that hates nails — at a #ThrowbackThursday lip syncing event at Grand Central Station in New York City.
The limited-edition LACTAID® and Milk Bar Ice Cream Truck helped consumers at the Santa Monica Pier in Los Angeles say goodbye to #DairyEnvy this Memorial Day Weekend with free custom creations made with LACTAID® Ice Cream.
Skydiver Luke Aikins trains for Stride Gum Presents Heaven Sent, his historic jump from 25,000 feet without a parachute that was broadcast live on FOX and captured headlines all over the world.
Amazon Enlists Hunter for Retail Business Marcomms
Amazon has brought on Hunter Public Relations for PR and marcomms services for its U.S. retail business, including consumable products sold by Amazon, and services such as AmazonFresh, and voice shopping.