Brand/cause partnerships have evolved into one of the most powerful ways to connect or reconnect with consumers. In fact, 94% of Americans say they would be likely to switch from one brand to another, when price and quality are about equal, if the other brand is associated with a good cause. Hunter PR’s Cause-Related Marketing department helps companies and nonprofits source, secure, execute and promote creative collaborations.
Hunter PR understands how to make a genuine emotional connection among brands, causes and consumers. Most recently, we’ve organized beach cleanups in an award-winning partnership between Barefoot Wines Beach Rescue Project and the Surfrider Foundation, and we highlighted the environmental benefits of o.b. tampons via the “mighty. small. challenge” to benefit Keep America Beautiful.